Hammarby is changing the organizational structure. Last night it became official that former goalkeeper coach Lars Eriksson will assume the position as Head of Football. This is interesting in two aspects; first that Hammarby is shaping the organization towards a more professional sort, second because the new position is not called Manager, as has first been communicated.
His new role means that he is responsible for the sport result towards the Hammarby board. To assist him, he has a team of coaches underneath him, with Head Coach Tony Gustavsson as his closest man. This is also a way to define the areas of responsibility towards the board. Hammarby CEO Henrik Appelqvist will be in charge of business and the economy, whilst Lars Eriksson will be responsible for all sport activities. He will also have clearer economical boundaries to sign new players.
I think this latest change in organization is a way for Hammarby to position themselves with work of the new arena and the challenges that it conveys. It is extremely important to have a very clear organization for the club to be able to cope with the future challenges, both to keep focus on the sporting results and to deliver a great arena.
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